Comments on: Business Wire and Digital Citizen Team Up for Corporate Video Products http://businesswired.wordpress.com/2008/11/05/business-wire-and-digital-citizen-team-up-for-corporate-video-products/ Plugging Into New Media and the Alphabet Soup of PR, IR, SOX, SEO, etc. Wed, 11 Nov 2009 16:14:28 +0000 http://wordpress.com/ hourly 1 By: Dave Toole http://businesswired.wordpress.com/2008/11/05/business-wire-and-digital-citizen-team-up-for-corporate-video-products/#comment-4880 Dave Toole Tue, 16 Dec 2008 16:45:33 +0000 http://businesswired.wordpress.com/?p=272#comment-4880 It's great to see the adoption of video for press releases and corporate communications. We are finding the market taking off as people are finding producers in our network for video production. Story telling about what your products can do is an exciting new way to use video and has shown a 300% increase in retention from text. Dave MediaMobz It’s great to see the adoption of video for press releases and corporate communications.
We are finding the market taking off as people are finding producers in our network for
video production. Story telling about what your products can do is an exciting new way
to use video and has shown a 300% increase in retention from text.
Dave
MediaMobz

]]> By: Vanessa Bright http://businesswired.wordpress.com/2008/11/05/business-wire-and-digital-citizen-team-up-for-corporate-video-products/#comment-4868 Vanessa Bright Tue, 02 Dec 2008 01:42:47 +0000 http://businesswired.wordpress.com/?p=272#comment-4868 Wow! This is very exciting… Thank you. I read more about Smart News Releases and ready to run to the PR department - I think I have an excellent topic to discuss with a couple of friends… Vanessa Wow! This is very exciting… Thank you. I read more about Smart News Releases and ready to run to the PR department – I think I have an excellent topic to discuss with a couple of friends…

Vanessa

]]> By: Monika Maeckle, Vice President New Media Business Wire http://businesswired.wordpress.com/2008/11/05/business-wire-and-digital-citizen-team-up-for-corporate-video-products/#comment-4867 Monika Maeckle, Vice President New Media Business Wire Mon, 01 Dec 2008 19:32:11 +0000 http://businesswired.wordpress.com/?p=272#comment-4867 Great questions, Vanessa. Our clients send us their videos and Business Wire uploads them to YouTube, Google Video, Blip.tv, Yahoo Video, and MySpace TV. BW videos frequently show up on AOL Video, Blinkx , MSN Video search, and others. The usual optimization possibilities apply, but those are are up to the client. What's unusual about what we do is we host the video in multiple formats--dial-up, broadband, quicktime, Windows Mediaplayer--to make it as easy as possible for readers/viewers to repurpose or access the content. Check out this recent example: http://www.businesswire.com/news/home/20081126005105/en Monika Great questions, Vanessa. Our clients send us their videos and Business Wire uploads them to YouTube, Google Video, Blip.tv, Yahoo Video, and MySpace TV. BW videos frequently show up on AOL Video, Blinkx , MSN Video search, and others.

The usual optimization possibilities apply, but those are are up to the client. What’s unusual about what we do is we host the video in multiple formats–dial-up, broadband, quicktime, Windows Mediaplayer–to make it as easy as possible for readers/viewers to repurpose or access the content. Check out this recent example:

http://www.businesswire.com/news/home/20081126005105/en

Monika

]]> By: Vanessa Bright http://businesswired.wordpress.com/2008/11/05/business-wire-and-digital-citizen-team-up-for-corporate-video-products/#comment-4865 Vanessa Bright Sun, 30 Nov 2008 18:39:35 +0000 http://businesswired.wordpress.com/?p=272#comment-4865 This is very interesting… How would the video be incorporated into Press Releases? Would the video be optimized (or have an opportunity to be optimized) for universal search (to be shown by Google, etc. for a specific term in the portion of video results)? This is very interesting… How would the video be incorporated into Press Releases? Would the video be optimized (or have an opportunity to be optimized) for universal search (to be shown by Google, etc. for a specific term in the portion of video results)?

]]>