How PR Pros Reach the White House and Other Political Groups

This year’s PRSA Annual conference included an excellent discussion on the various tools organizations use to engage with The Hill.  In this piece, Danny Selnick, SVP of Public Policy and LatinoWire, outlines that discussion as well as the latest research on the communication habits of congressional offices and their staffers.  Click here to learn more about how these target audiences get news, who they rely on, the role of social media, and how Business Wire’s Public Policy circuits reach and impact this group every day.